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A new London destination for exciting contemporary fashion retail at 13 Brewer Street, Soho, London, MACHINE-A is an independent concept store for men and women with exceptional British and International fashion design as its focus.

It is a showcase for London's Fashion energy and optimism, selling only the most interesting and current collections from a blend of standout emerging and established brands. The Central London retail space is supported by SHOWstudio's international e-commerce platform.

ALYXAmbushAshishCaitlin PriceCamperCav EmptChristopher ShannonClaire BarrowCottweilerCraig Green, DELADA, Gosha RubchinskiyHyein SeoJ.W. AndersonJulia Mannistö, Kiko Kostandinov, Liam HodgesMarta Jakubowski, Martine Rose, Nasir MazharNicopandaO ThongthaiRaf SimonsRichard MaloneRoundelRyan LoSiblingTelfarTigran AvetisyanXander ZhouXimon LeeY-3

KANGHYUK Collection 1

Upon graduating from Royal College of Art's prestigious MA program, South Korean designer Kanghyuk Choi's graduate collection has been picked up by SHOWstudio / MACHINE-A to launch in Spring 2017. Choi established his eponymous label KANGHYUK in 2016, exploring the themes of safety and protection through the use of materials in their purest form. The concept originated from his graduate collection, which is created using airbags that are manually disassembled from their oxygen tank and their fabric components unpicked, then re-utilised in their pure original airbag pattern.


Shop the new season arrivals from Y/Project, Raf Simons, Futur, ALYX, Cav Empt, Kuboraum, Reracs, Faustine Steinmetz, Aries and more!

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13 Brewer Street, Soho
London W1F 0RH
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Tel: 44 (0)20 7734 4334
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Opening Times

Mon, Tue, Wed: 11.00am - 7.00pm
Thu, Fri, Sat: 11.00am - 8.00pm
Sun: 12pm - 6.00pm